The Minister of information and culture, Lai Mohammed has said that NTA will compete with CNN if we get $500m loan.
NTA will compete with CNN, if we get $500m loan has been talked of the day as Lai Mohammed made it clear on air.
Nigeria’s Information Minister Lai Mohammed has said that the Nigeria Television Authority (NTA) will compete with Cable News Network (CNN) likes if the $500 million loan his ministry is seeking is approved.
The minister clarified that if the fund were authorised, it would be possible to upgrade the NTA to allow it to send signals that would fit CNN, adding that Nigeria has the manpower to achieve this charge.
“If this project is approved, there will be more visibility for our people in the music, fashion and film industries. In 2014, we made $23 million from music alone and about $53 million in 2019 and we are looking forward to making $83 million in 2025.
You can imagine the kind of growth we will have if only we digitise all the NTA stations in the country.”
The minister also went further to say the creative industry is a major employer in the youth
“Apart from agriculture, which is the largest employer of labour in Nigeria, especially the youths, the next largest employer of labour is the creative industry,” he said.
“The International Telecommunication Union (ITU) in 2006 gave June 17, 2015, as the deadline for all members of the organisation to migrate from analogue to digital.
“Regrettably, we were unable to meet the deadline along-side most countries in sub-Saharan Africa, the deadline was moved to 2017, which was not reliable and today the target is June 17, 2020,”